The IUDA Curriculum
The course will focus on developing knowledge and expertise in service design methodology as applied to complex social issues as well as building wider design skills and creative confidence.
The course has two core modules which are outlined below.
TOPICS
SKILLS YOU WILL LEARN
LEARNING OUTCOMES
Module 1: Applying Service Design to complex social challenges
(September – January)
Ethical practices of service design
Design research, ethnography and participatory research
Facilitation and workshop planning
Personas and ideation (tools to connect to lived experience and develop new ideas)
Co-design and inclusive design
Journey mapping and service blueprinting
Creating outputs and visual communication
Prototyping
Turning complex challenges into design briefs, and charting a clear path to solution creation
Greater confidence and competence in applying a range of service design methods and techniques to complex social challenges
Module 2: Design leadership for system change
(January – June)
Design for systems change
Mapping systems and processes
Creating and planning design methodologies and processes
Leading and implementing design projects
Team and client facilitation
Social imagination
Co-production
Public narrative
Design for equity and inclusion
Culturally appropriate design
Experience and competence in leading others through a design process and applying design thinking to complex systemic challenges to achieve change
Service Design Coaching
As part of the course you will also have group mentoring and 1:1 coaching from a member of our design team focused on setting and meeting personalised skills and development goals.